MrBeast just released a video about “saving 1,000 animals”—a well-intentioned but inefficient intervention (e.g. shooting vaccines at giraffes from a helicopter, relocating wild rhinos before they fight each other to the death, covering bills for people to adopt rescue dogs from shelters, transporting lions via plane, and more). It’s great to see a creator of his scale engaging with animal welfare, but there’s a massive opportunity here to spotlight interventions that are orders of magnitude more impactful.
Given that he’s been in touch with people from GiveDirectly for past videos, does anyone know if there’s a line of contact to him or his team? A single video/mention highlighting effective animal charities—like those recommended by Animal Charity Evaluators (e.g. The Humane League, Faunalytics, Good Food Institute)—could reach tens of millions and (potentially) meaningfully shift public perception toward impact-focused giving for animals.
If anyone’s connected or has thoughts on how to coordinate outreach, this seems like a high-leverage opportunity I really have no idea how this sorta stuff works, but it seemed worth a quick take — feel free to lmk if I’m totally off base here).